Bonanza平台怎么样?
在了解如何杜绝跟卖之前,我们先来了解一下如何跟卖,然后再看亚马逊跟卖警告信模板示例:
想要跟卖一个产品,首先要满足以下四个条件:
1.产品必须完全一致:外观,功能,包装,插头的规格等
2.产品无品牌专利:没有品牌名称,没有进行过品牌备案
3.产品无实用权专利:这个地方是最不好判断的,所以不能掉以轻心
4.产品无销售区域限制:有些产品做了私模,或者某地区包销,所以我们是不能卖的,这些信息是需要我们跟供应商事先了解清楚的。
亚马逊跟卖形式:
恶意跟卖,出单以后不发货:这种形式是比较恶劣的,目的就是想搞垮你,因为很多客户都不知道自己买的到底是哪一家,所以通常会怪罪在你的身上。
半夜跟卖:白天不跟卖,晚上冒出来。这种人我最讨厌了,因为通常需要熬夜守株待兔。看到他出来跟卖以后一定要马上下单,把他的产品放到自己的购物车testbuy,发警告信。
侵权跟卖:这种人是胆子大的很了哦,对方是有品牌而且做了品牌备案的他都敢跟卖。
FBA跟卖:如果你发fba,不光是提高客户满意率,还能杜绝一部分跟卖者,但是总有那么些人会想试试,对这种人当然是不能客气了!
捆绑变体:把我们的besteseller产品绑在自己产品上,分走我们的客流量。哇这种方式真的是过分了,但是也是有解决办法的。我们可以联系亚马逊客服帮我们处理,也可以自己在后台上传模板删掉对方的产品变体。
Sold by amazon跟卖:跟卖者显示的是amazon.com的标志,这种情况刚发生的时候吓坏了很多人。但是这个跟卖者并不是amazon.com本人,而是其他比如供应商啊或者谁的小号在搞事情。
亚马逊跟卖警告信模板
知道了这些,我们还需要知道如何应对,其中最频繁使用的就是发警告信,一下是两个亚马逊跟卖警告信模板供大家参考:
亚马逊跟卖警告信模板一:
Hello,
We are the registered proprietor of the USA Trade Mark Number *****(商标注册号)for ****(商标名) in classes(商标类别)*****(Registered Date:*****).Please refrain from using our Trademark when selling or listing any of your products.
Please remove your listing from our advert immediately ASIN:*******
The product is branded***** to reflect this, along with the title, brand and manufacturer.
If this is not done, we will have to report you to Amazon and they will remove it on your behalf. Please note:If a seller is removed 3 times by Amazon, the selling privilege would be removed by Amazon.
*****Company Reg No. *********
亚马逊跟卖警告信模板二:
Dear “ B ”,
It has come to our attention that “ B ” is using the " A " trademark without license or prior written authorization from " A ".
" A " holds federal trademark registrations in the United States. So “ B ” listings violate " A " trademark and intellectual property rights. You are also in breach of Amazon’s Participation Agreement.
Therefore, we demand that you immediately remove all listings on Amazon.com in which “ B ”utilizes our trademarks and images protected by copyright.
“ B ” currently has at least one listing on Amazon.com for products that utilize“ A’s” trademarks and/or copyrights without authorization. See the following ASIN: B001234567 (写自己的 ASIN)
" A " is the only entity authorized to provide authorization to sell its products on Amazon.com. Your listing constitutes a violation of " A's " trademark rights, copyrights, and Amazon’s Participation Agreement.
“ B ” 's infringing listings must be removed immediately to prevent damage to " A " brand and lost sales.
While " A " has many options available under this state. But we would prefer to resolve this matter amicably. Please confirm to us in writing within 24 hours, that you have:
(1) Removed all of " A’s " trademarks and copyright material from your Amazon.com listings and any other website or public display you operate;
(2) Removed all of " A’s " listings of products it claims to be associated with " A’s ", including but not limited to the ASINs listed above
Failure to take action within 24 hours will force us to report this serious violation to the Amazon seller performance team. This is licensed products to Amazon.com as well, Amazon seller performance team will take such violations very seriously, possibly resulting in removal of your selling privileges on Amazon.com.
Thank you for your attention to this matter. Please contact us if you have any questions.
Legal on behalf of " A "
注意:A是自己的品牌名称,B是对方的店名或品牌名
以上两款亚马逊跟卖警告信模板并不是固定的,我们还可以按照自己的情况去修改这个亚马逊跟卖警告信模板。一般按照亚马逊跟卖警告信模板发过去后对方会知趣的撤退。