关于亚马逊沙特站不得不知的Q&A

最近亚马逊系统做了一些改版,分类审核的流程略有变动,较以往审核过程而言,更清晰,简单化.以下是服装分类做示范的流程,仅供参考.

1.预计销售的listing数量（包含所有变体），有无UPC，有无网站，有无品牌。

2.以下几张全部是图片示范。可以看出亚马逊分类审核对图片的几大要求。

3.上传5张自己的产品并且符合亚马逊要求的图片给亚马逊审核。

4.填写邮箱，预计年销售额，公司简介。填写完毕后确认即可。

5.等待亚马逊回复.以上审核通过后,随即会转入亚马逊分类审核部门单独处理, 工作人员会审核网站的图片以及数据,并且测试购物车功能.如果通过后,即通知卖家准备批量的数据（可能会电话验证，概率不大，但需有所准备）.如果不通过,会打回要求重新处理网站的数据以及图片.
以下为通知邮件全文:
Hello XXXX,
Thank you for your patience while our category team reviewed your request. At this time we have conditionally approved you to move forward in the Clothing category process. The next step is to put together your data for the clothing products you would like to list. Attached is a spreadsheet with required fields needed to create your listings on Amazon. We have also attached our data definitions guide to assist you through this process. Please complete this file within the next 5 days to expedite and complete the approval process.

Once completed, please email category-approval-request@amazon.com with your file. We will then build out your listings and schedule your 30 minute Clothing category tutorial. During the tutorial call, we will review your listings with you and at the end of the call your products will go live on Amazon.

Please let us know if you have any questions.
Thank you,

Amazon Services LLC - An Amazon Company
Amazonservices.com

6.回复提供相关数据后,亚马逊可以协助你批量上传第一批数据,邮件中会有批量表格以及文档说明.

Hello,
Congratulations! You have completed the Apparel Review process and can now start selling Apparel in your account.

I have uploaded your products to Seller Central. It may take up to 3 hours for your listings to be active on Amazon.com.

Your account will be audited within one week of launch, and periodically after that. 

Please only list items that meet our image requirements and take great care when formatting your titles and descriptions. Please check for spelling and grammatical errors.

Please use the same Clothing Accessories flat file when loading new products into your live account then run a Listings Quality Report.

This will help you to monitor the quality of your listings. To do this, log into Seller Central --> select the Inventory tab --> Click Download Inventory Reports --> select Listing Quality Report --> Click Request Report.

Also, please Review the Apparel Training Videos:

  a. Overview
[img]file:///C:DOCUME~1ADMINI~1LOCALS~1Temp[5UQ[BL(6~BS2JV6W}N6[%S.png[/img]https://sellercentral.amazon.com/gp/help/200944310

   b. Product Images
[img]file:///C:DOCUME~1ADMINI~1LOCALS~1Temp[5UQ[BL(6~BS2JV6W}N6[%S.png[/img]https://sellercentral.amazon.com/gp/help/200944320

   c. Product Information
[img]file:///C:DOCUME~1ADMINI~1LOCALS~1Temp[5UQ[BL(6~BS2JV6W}N6[%S.png[/img]https://sellercentral.amazon.com/gp/help/200944330

   d. Template Overview
[img]file:///C:DOCUME~1ADMINI~1LOCALS~1Temp[5UQ[BL(6~BS2JV6W}N6[%S.png[/img]https://sellercentral.amazon.com/gp/help/200944340

   e. Variations
[img]file:///C:DOCUME~1ADMINI~1LOCALS~1Temp[5UQ[BL(6~BS2JV6W}N6[%S.png[/img]https://sellercentral.amazon.com/gp/help/200944350

   f. Category and Browse
[img]file:///C:DOCUME~1ADMINI~1LOCALS~1Temp[5UQ[BL(6~BS2JV6W}N6[%S.png[/img]https://sellercentral.amazon.com/gp/help/200944360

   g. Data Review and Upload
[img]file:///C:DOCUME~1ADMINI~1LOCALS~1Temp[5UQ[BL(6~BS2JV6W}N6[%S.png[/img]https://sellercentral.amazon.com/gp/help/200944370

Please review the link below for information on using Excel Macros and building your inventory files:

[img]file:///C:DOCUME~1ADMINI~1LOCALS~1Temp[5UQ[BL(6~BS2JV6W}N6[%S.png[/img]https://sellercentral.amazon.com/gp/help/help-page.html/ref=pt_200431460_cont_scsearch?ie=UTF8&itemID=200431460

Additional Resources
[img]file:///C:DOCUME~1ADMINI~1LOCALS~1Temp[5UQ[BL(6~BS2JV6W}N6[%S.png[/img]https://sellercentral.amazon.com/gp/help/200944380

The LDR video and Quarantine video:

[img]file:///C:DOCUME~1ADMINI~1LOCALS~1Temp[5UQ[BL(6~BS2JV6W}N6[%S.png[/img]https://sellercentral.amazon.com/gp/help/help.html/ref=id_69111_cont_41?ie=UTF8&itemID=69111&language=en_US

Also, we want to remind you that Amazon has put a high emphasis on providing high quality data and images in the apparel category. As we will be frequently reviewing your account for quality purposes we will be reaching out to you if we find anything that is not meeting our standards in your apparel listings. To clarify, this includes both listings that you upload and any existing listings that you match to. If we flag and of your listings and you fail to remove and/or adjust those listings it will result in the suspension of your Seller account. For this reason we ask that you be both mindful of providing data and product images that are in meeting our current standards and proactive in identifying any listings that are not meeting our standards. If listings with errors are discovered, please reach out to Seller Support at the following location and make them aware of any poor listings currently on Amazon that should be pulled down: Seller Support

Thank you,

友情提示:请务必注重网站的图片质量以及英文数据质量，做好充分准备后再开始审核，可以节省大量时间。