重要更新必读！Facebook抗疫政策3.0正式启动，医疗广告再次重拳出击

请火速通知你认识的同行，凡是有售卖口罩，请注意售价不要太离谱，哄抬物价在哪里都是要被罚的。悉尼刘哥的小猪理回国了，排版各位见谅。文章很短，但很重要。

简单说一下，晚上正准备做饭的时候，突然接到一个会员的求助，Shopify店铺被封。如下图：

乍一看以为不让卖口罩了呢，因为提到AUP等相关法律问题，还特意查了一下相关条款，说到这，可能很多人都从来没注意过，我把他放在文章结尾，抽空扫一眼，做到心中有数，不要等犯了错再去查原因。

相关条款和细节定义统统查了一遍，并没有找到不能卖口罩的信息，仔细再一读那封信，感觉是价格出了问题。该客户也是刚刚接手店铺，手下的职员正在测试店铺产品，触发了警报。

之后跟官方沟通了一下，官方用词是trigger，也就是Shopify服务器上运行着各种服务，自动监控整个云端数据，发现价格异常，马上触发封店这个动作。还好是临时封店，已经准备好资料，帮助这个客户去申诉了，应该能要回来。再次跟官方确认了一下，Shopify可以卖口罩,但是价格不能太离谱。

我问他多少钱算离谱，他没给具体数字，只是说在非常时期，不要让别人觉得这个价格是unfair的。所以我给各位卖口罩的建议是或者你把一包的数量降下来，比如100个一包的，你改成50个一包，这样还可以保证利润。或者你就需要直接把售价降下来，不过可能会影响你的ROI.

第三种就是做单页Page的方式，这个方法如果有人需要，我可能过几天会写篇文章讲。最近应该还会写一篇如何在店铺中用视频提升转化率，并在站外引流的文章。可以加群预约视频软件的内测账号：）

闲话少叙，有事微信给我留言。

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https://www.shopify.com/legal/aup

Shopify是一个商务平台，为商户提供工具和技术以建立在线商店，并在其自己的网站，实体零售地点，市场等处销售产品和服务。尽管我们认为自由和开放的思想和产品交流是商业活动的主要宗旨，但有些活动与Shopify的使每个人都变得更好的使命不符。本“可接受使用政策”（“ AUP”）描述了与您使用服务有关的禁止活动。

此AUP中使用的所有大写术语均在位于https://www.shopify.com/legal/aup-definitions的Shopify AUP定义页面上定义。

禁止以下活动：

剥削儿童：您不得提供剥削或虐待儿童的商品或服务，或发布或上传材料，包括但不限于虐待或性虐待儿童的图像或描述，或以性方式向儿童展示。

骚扰，霸凌，诽谤和威胁：您不得提供骚扰，霸凌，诽谤或威胁特定个人的商品或服务，或发布或上传材料。

仇恨内容：您不得基于种族，族裔，肤色，国籍，宗教，年龄，性别，性取向，残疾，医疗状况，退伍军人身份或其他形式的歧视，使用服务来促进或纵容针对他人的仇恨或暴力不宽容。您不得使用服务来促进或支持以下组织，平台或人员：（i）促进或纵容此类仇恨；或（ii）威胁或纵容暴力以进一步诱因。

非法活动：您不得提供与您经营或开展业务的司法管辖区的法律相抵触或促进或促进与之相违背的活动的商品或服务，或发布或上传材料。

知识产权：您不得提供侵犯他人版权或商标的商品或服务，或发布或上传材料。

恶意和欺骗性做法：您不得使用服务来传输恶意软件或托管网络钓鱼页面。您不得进行损害或破坏Shopify或其他服务（包括Shopify的第三方提供商）的服务或其他基础设施的运行的活动，或上传或散布材料。您不得将服务用于欺诈性商业行为或任何其他非法或欺诈性活动。

个人，机密和受保护的健康信息：除非获得您的同意，否则您不得发布或上传任何包含个人可识别信息，敏感个人信息或机密信息（例如信用卡号，机密国民身份证号或帐户密码）的材料信息所属的人或被授权提供此类同意的人。您不得使用本服务收集，存储或处理受《健康保险可移植性和责任法案》（“ HIPAA”），任何适用的健康隐私法规或任何其他有关处理，使用或披露的适用法律的保护的健康信息受保护的健康信息。

限制物品：您可能不会提供或曾经是限制物品的商品或服务。【各种枪支】

自残：您不得提供助长自残的商品或服务，或发布或上传材料。

垃圾邮件：您不得使用服务传输未经请求的商业电子消息。

恐怖组织：您不得提供暗示或促进恐怖组织的支持或资助或成为恐怖组织成员的商品或服务，或发布或上传材料。

如果您从事违反本AUP规定或精神的活动，包括在使用服务之外的活动，我们可能会在不通知的情况下随时删除任何材料，并暂停或终止您的帐户或对服务的访问。

Shopify有权（但没有义务）在任何时候监视或调查任何材料以及您对服务的使用，以符合本AUP和Shopify服务条款，或您与Shopify之间的任何其他协议来规范您对服务的使用服务（统称为“条款”）。我们对是否违反此AUP的决定将是最终的并且具有约束力，对于执行该AUP采取的任何措施（包括完全不采取任何措施）将由我们自行决定。

Shopify可以随时通过在https://www.shopify.com/legal/aup上发布修订版来修改此AUP（包括受限制项目的列表）。在发布AUP的修订版本后继续使用服务或访问您的帐户，即表示您同意遵守最新版本的AUP。如果AUP与本条款发生冲突，则以该AUP为准，但仅在解决此类冲突所需的范围内。本AUP中使用但未定义的大写术语应具有本术语中规定的含义。

Shopify is a commerce platform that provides the tools and technology for merchants to set up an online store and sell products and services on their own website, at physical retail locations, marketplaces and more. While we believe the free and open exchange of ideas and products is a key tenet of commerce, there are some activities that are incompatible with Shopify’s mission to make commerce better for everyone. This Acceptable Use Policy (“AUP”) describes activities that are prohibited in connection with your use of the Services.

Any capitalized terms used in this AUP are defined on the Shopify AUP definitions page, located at https://www.shopify.com/legal/aup-definitions.

The following activities are prohibited:

Child exploitation: You may not offer goods or services, or post or upload Materials that exploit or abuse children, including but not limited to images or depictions of child abuse or sexual abuse, or that present children in a sexual manner.

Harassment, bullying, defamation and threats: You may not offer goods or services, or post or upload Materials, that harass, bully, defame or threaten a specific individual.

Hateful content: You may not use the Services to promote or condone hate or violence against people based on race, ethnicity, color, national origin, religion, age, gender, sexual orientation, disability, medical condition, veteran status or other forms of discriminatory intolerance. You may not use the Services to promote or support organizations, platforms or people that: (i) promote or condone such hate; or (ii) threaten or condone violence to further a cause.

Illegal activities: You may not offer goods or services, or post or upload Materials, that contravene or that facilitate or promote activities that contravene, the laws of the jurisdictions in which you operate or do business.

Intellectual property: You may not offer goods or services, or post or upload Materials, that infringe on the copyright or trademarks of others.

Malicious and deceptive practices: You may not use the Services to transmit malware or host phishing pages. You may not perform activities or upload or distribute Materials that harm or disrupt the operation of the Services or other infrastructure of Shopify or others, including Shopify’s third party providers. You may not use the Services for deceptive commercial practices or any other illegal or deceptive activities.

Personal, confidential, and protected health information: You may not post or upload any Materials that contain personally identifiable information, sensitive personal information, or confidential information, such as credit card numbers, confidential national ID numbers, or account passwords unless you have consent from the person to whom the information belongs or who is otherwise authorized to provide such consent. You may not use the Services to collect, store, or process any protected health information subject to the Health Insurance Portability and Accountability Act (“HIPAA”), any applicable health privacy regulation or any other applicable law governing the processing, use, or disclosure of protected health information.

Restricted Items: You may not offer goods or services that are, or appear to be, Restricted Items.

Self-harm: You may not offer goods or services, or post or upload Materials, that promote self-harm.

Spam: You may not use the Services to transmit unsolicited commercial electronic messages.

Terrorist organizations: You may not offer goods or services, or post or upload Materials, that imply or promote support or funding of, or membership in, a terrorist organization.

We may, at any time and without notice, remove any Materials, and suspend or terminate your Account or your access to the Services if you engage in activities that violate the letter or spirit of this AUP, including activities outside of your use of the Services.

Shopify has the right, but not the obligation, to monitor or investigate any Materials and your use of the Services at any time for compliance with this AUP and the Shopify Terms of Service, or any other agreement between you and Shopify governing your use of the Services (collectively, the “Terms”). Our determination of whether a violation of this AUP has occurred will be final and binding, and any action taken with respect to enforcing this AUP, including taking no action at all, will be at our sole discretion.

Shopify may modify this AUP, including the list of Restricted Items, at any time by posting a revised version at https://www.shopify.com/legal/aup. By continuing to use the Services or access your Account after a revised version of the AUP has been posted, you agree to comply with the latest version of the AUP. In the event of a conflict between the AUP and the Terms, this AUP will take precedence, but only to the extent required to resolve such conflict. Capitalized terms used but not defined in this AUP shall have the meanings set forth in the Terms.

If you feel that a user of the Services has violated this AUP, please contact us at https://www.shopify.com/legal/report-aup-violation.